HOW IT WORKS
The following steps are the foundation of our partnership and help us find the best design direction for your business.
Step 1. Briefing
We’ll discuss the main purpose of the project and your vision for it, as well as the budget and timeline.
Step 2. Research
We’ll spend time learning more about your target audience, competitors, and current trends. Why is this important? You have to design for the people you want to reach. For example, a Millennial wouldn’t respond to the same design as a Baby Boomer; a trendy mom might not respond to the same design as a savvy business owner mom.
Step 3. Concept
In this step, we take the information we gathered from briefing and research and determine a design direction that represents your message and gets noticed by the people you want to reach. This is our design “plan”.
Step 4. Design Time
I get to work!
Step 5. Review
You’ll receive the files, either in a personal meeting or via email, and have a period of time to look over the design. You give me feedback about what you think works and doesn’t work with the design. We’ll compare your feedback to the plan we made in Steps 1-3 to make sure any requested design changes stay on the right track.
Step 6. Revision
I make the changes.
Step 7. Final Files
You’ll be emailed the final approved files, called deliverables, to use as you need.