Survive the Scroll & Stand Out on Instagram

5 Custom Templates and Brand Guide to Take the Guesswork Out of Graphics

You know social media is the quickest, most cost-effective way to get your business in front of people. With the variety of free apps out there, you decided to whip up your own social media post graphics using your phone or tablet. But so far it’s turning out to be harder and more time-consuming than you thought.

You put so much effort into choosing the right font and right colors and still have no clue if what you’re doing works or not.

You thought you wanted a fun script, but now a more professional one is starting to look better. Is this too feminine? Too boring? Do these colors even look good together? After all the struggle, it doesn’t look anything like what you pictured in your head. You find yourself thinking of all the other things on your plate, so you settle for what you’ve got, type your heartfelt or witty caption, and click “Share”.

You don’t feel like your Instagram posts are a good representation of you.

The “Likes” and comments on your posts are not coming as quickly as you hoped. You’re beginning to wonder if people are even noticing your posts. The few “Likers” and commenters aren’t converting to fans or paying clients. You’re probably spending more hours than you care to admit comparing your posts to similar businesses trying to figure out what’s working for them.  

Then you stop posting anything because it’s taking too much time and energy to figure out the right look for your graphic, and it barely gets any attention. #ijustgiveup

You want to increase your follower count and generate interest that leads to more sales.

You want eye-catching, branded posts that represent who you are and stand out in the busy Instagram feed. You get excited by the idea of getting more “Likes” and comments and increasing your follower count so you KNOW people are paying attention. You want to spend more of your valuable time on your business with the confidence that your Instagram posts are reaching the audience that needs to see it.

Up to this point, you’ve probably felt like:

  • You’re tired of putting so much effort into creating graphics for your Instagram posts that aren’t leading to more fans and buyers.
  • You’re spending too much time checking out what other Instagrammers are doing and wishing your posts looked more like theirs.
  • You’re losing money by spending your valuable time trying to make your graphics look right, then you settle for something you don’t love because you have to move on to other tasks.
  • You’re sure it could be so much easier!


Well, guess what? There is a better way!

I’m a graphic designer who works with small businesses just like yours that need someone who can put their ideas together in an appealing way. I’ll make your vision a reality with eye-catching Instagram graphics that represent you, get noticed by your target audience, and position you as an expert.

After working with me, you’ll have everything you need to take the guesswork out of creating your Instagram graphics.

You’ll be able to:

  • Present branded graphics so your followers can instantly recognize you.
  • Be proud of your graphics and the way they represent your business.
  • Stop wasting time on graphics that don’t get leads.   
  • Be confident your posts are getting seen by the right audience.
  • Create your content quicker so you can get on with your other business needs.

Your Custom Instagram Template Package Includes:

You will answer a short questionnaire about your business and how you’re using Instagram to grow it. You will get clear on the audience you are trying to reach and how you want your brand to come across.

On our 30-minute call, we’ll discuss your questionnaire answers and review your Instagram feed. We’ll figure out what’s not working and determine a design direction that feels right.  

I’ll create five Instagram templates branded for your business and audience in Canva, a FREE design software. That’s one for each day of the week. From now on, all you have to do is place your new content into one of the templates, and just like that your post graphic is done!

After you review and approve your template designs, I’ll send you a video that shows you step-by-step how to use Canva so you don’t have to waste time figuring it out. I’ll also walk you through using all five templates so you know exactly when and how to use each one. All of this handy info will also come in PDF form so you can easily look back for reference.

At the end of our time together, you will receive a Brand Guide PDF customized with your fonts and colors to make matching your brand easy. To kick your Instagram feed up a notch, you will also receive a PDF of simple, quick tips to take the guesswork out of when, what, and how to post your graphics.

For the next two weeks, you’ll put your new Instagram plan into practice. We’ll schedule a short follow-up call to make sure the Templates + Takeaways are working for you and answer any questions you may have.

You CAN have an Instagram feed that gets you noticed and remembered. And it doesn’t have to be so hard.

Investment: $99

Are you ready to make your vision a reality?


Step 1. Click “I’m Ready!” above
Step 2. Choose your appointment time
Step 3. Fill out the questionnaire
Step 4. Submit your payment
Step 5. You’ll receive a call from me at the time you selected. 

Have questions? Send me an email


What others say about working with me:

“Erica’s creative vision has helped us completely elevate the look of all of our brands! She is a true artist who can take a nebulous idea and turn it into a beautiful brand. She is workable, fast and most importantly, kind!”
-Alexandra M., Gospel Music Association

“She was quick to learn who we are as a company and our design preferences. Prompt in communication, and of course, we love her designs! Erica has taken us to a new level of professionalism in our marketing efforts; our branding is clearer and more concise now. She is reliable, she wants our input in the refinement of each piece she creates and she always stays on target.”
-Gloria L., Ambassador Speakers Bureau

“Erica always comes through. Her design work represents the direction we want, and I appreciate that she intuitively includes additional qualities from her design expertise to make it better than what I had in my head.”
-Dan M., FairTrade Services